- Figure out how to make one person happy about one $THING that person wants.
- Get money from the happy person.
- Do that again with another person.
Don’t think beyond that point right now. Focus on making a few people happy. Prove it with money.
Don’t think “will it scale?” That’s like thinking straight from “I am going to ask her out on a first date” to babysitting your grandchildren.
But after proving it works? That’s where courage is required. Because doing $THING, which you think will make money and make you happy, will necessarily displace $OTHER_THING that you do right now.
Opportunity cost. Bird/hand/bush/etc.
Right now I have that dilemma. One person said “I will buy this $THING from you please make it for me to me.” We did not talk about price.
I like the process of doing $THING. I do it now, and a few test drives have proven successful in making money, but not nearly as much today and what I make right now from $OTHER_THING.
But $THING is sustainable long-term while $OTHER_THING is less sustainable long term. $THING is less stressful. It can be done from anywhere.
Short-term certainty, long-term uncertainty.
Courage?